A two-year campaign for Liquid I.V. featuring Lindsay Brewer at the Formula 1 Miami Grand Prix.
These short-form social videos capture the high-energy atmosphere of F1 weekend with Lindsay Brewer front and center—bringing hydration, performance, and personality together under the Miami sun. Shot across two consecutive seasons, the content blends fast-paced visuals with lifestyle-driven storytelling, highlighting Liquid I.V.'s role in fueling peak moments both on and off the track. Designed for social media virality, the campaign connects racing culture with wellness in a bold, engaging way.